Selling Across Gender Lines
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Course Description
It's only natural to sell your ideas, products or services to others in the style that seems most natural to you--natural, maybe, but ineffective. This 4-hour or 6-hour workshop will help participants increase their success in selling to the opposite gender.
Key Objectives
- Identify the most effective methods of prospecting for each gender
- Discover 13 differences in how to move through the actual presentation of your product or service to each gender
- Understand the four primary differences in closing the sale with males and females
- Learn the critical differences in your approach to maintaining the relationship and building on-going loyalty and referral business from both your male and female clients
Who Should Attend
Salespeople and sales managers
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Materials/Texts
Participants will receive copies of Communicate with Confidence®: How to Say It Right the First Time and Every Time (McGraw-Hill) by Dianna Booher.
Class Size
To be determined by client objectives
